Showing posts with label Houston. Show all posts
Showing posts with label Houston. Show all posts

Thursday, 3 October 2013

Work At Home Opportunities

Thanks to internet, there are thousands of work at home opportunities available nowadays. These opportunities help stay at home parents, students etc. Anyone can do a home based job irrespective of their age, qualification and skills.

Those who do not have basic computer knowledge can try crafts or assembly work, toys making, catering, wall painting etc are ideal work at home opportunities which do not need computer knowledge. However 63% of home based workers use the internet to do their work.


There are more than 5000 legitimate work at home job opportunities available online. These jobs require you to have some basic computer knowledge and communication skills.


Work at home data entry job opportunity is suitable for those who want to earn some extra money at their own timings. You need to fill out forms provided by the company hiring you. You can get payment for your service monthly once or twice as per the policy of the company. These jobs generally do not require any experience or special educational qualification.


Virtual assistance is an excellent work at home job opportunity for those who have experience and skill in administrative and clerical services. You can earn smart income from these jobs. You can also provide technical or creative support to the client company.

Online survey and mystery shopping are some other home based job opportunities that require only few hours daily. These jobs are ideal for stay at home moms who need to take care of their children.


Home assembly is yet another excellent work at home opportunity where you need to assemble different items. You can enjoy the fun of assembling things and at the same time can increase your earning potential. You can earn some extra money in your convenient timings. You can select either part time or full time.


Since numerous work at home opportunities are available, there is always the chance of scams. Hence you need to be careful before starting any type of work at home. Before accepting a home based job ask the program sponsor what type of job you need to perform, how much you would get for the work, who would pay you, work hours etc.


You can also check whether the company hiring you as home based worker are reliable or not by typing the name of the company in google or Better Business Bureau’s search box. If there is any complaints, you can then reject and move on.


Sunday, 22 September 2013

Houston Museum of Natural Science Went Viral






The Houston Museum of Natural Science (HMNS) was one chosen to showcase the world-famous Exhibition for the Lord of the Rings Trilogy. HMNS quickly realized that while the exhibit was expected to generate a great deal of interest, it didn’t have a lot of appeal for their core audience. The success of the exhibition, therefore, would rest in how it was marketed.





The Houston Museum of Natural Science quickly called in Spur Digital to help reach the targeted demographic audience and generate interest in the Exhibit. HMNS was, also, hoping to acquire new patrons and members to further their future revenue.





Spur digital worked with HMNS to identify the target market for the campaign and developed an integrated online media plan to reach those audiences. The campaign featured an online contest that was marketed through targeted online media outlets including relevant Web sites, Search Engines and third party E-mail lists. Viral marketing was an important component of the campaign, so Spur developed an innovative strategy to get people to refer their friends.





Spur identified the target audience as males 18 to 34 years old who were fans of action and fantasy films, frequent video game players and movie renters, tech-savvy who generally didn’t hang out at museums. Based on this information, Spur chose search engine advertisements that would accompany specific search words, dedicated e-mail advertisements, sponsored e-mail advertisements, banner ads on web sites targeted toward the desired audience, and e-mails to the HMNS list.





Did it work? You bet! The results were excellent. The impact of the viral marketing effort was astounding - over 23% of registrants came originated from the Tell-A-Friend feature. The direct marketing efforts yielded impressive results as well. In total, the 12 week, locally-targeted online campaign yielded more than 2 million targeted impressions, 40,000 unique visits, almost 12,000 and 6,000 invitations sent by friends at a cost per action of less than $3.00. These contributed to the record attendance of almost 100,000 over 3 months.